If that wasn’t shocking enough, consider the fact that only 4.66 billion people are internet users, meaning almost 90% of all internet users are on social media. That’s a pretty incredible level of market penetration, huh? (Source:We Are Social October Statshot) 98% of internet users ag...
But it's not enough to “have an idea of your audience.” Today, market leadership hinges on hard facts that help you understand your audience's deepest social desires, their online personas and the emotions that keep them scrolling. This is where social media marketing statistics help. ...
Social media advertising statistics Social media advertisingis a digital marketing strategy whereby businesses pay to promote content on a social media platform. The social media advertising market is large and growing. Businesses are expected to spend an estimated$68 billionon social media ads in the...
Despite the platforms in the market, YouTube is still users’ go-to video-sharing and video-consumption platform. With more people accessing the app on mobile, marketers would benefit from posting more short-form, vertical content (i.e. Shorts) on the platform. Social media video statistics ...
Now That You’re On Top Of The Latest Trends, Start Planning Your Social Media Strategy As you scroll through our 44 statistics, look for trends or ideas that your social media team can use to build the perfect strategy for 2023 and beyond. Check out this infographic that summarizes the 44...
General Social Media Marketing Statistics In a comprehensive research project,Hubspotfound that 77% of professional marketers felt that theirsocial media efforts were “somewhat effective” to “very effective”. Social media marketers revealedthat“advertising products and services” as their number one ...
24. 96% of small business owners have reported using social media to market their companies. If you own a small business, you HAVE to be on social media. 25. Customers report spending 20% – 40% more money on brands that have interacted with them on social media. ...
Social MEDIA has the rising SLOPE moving upward exponentially. Just imagine we have a TOTAL population of 8 billion on this EARTH. Of these,4.76 billionMONTHLY ACTIVE users are on major social media platforms. Such social mediastatisticsindicate how GIANT the social platforms are. It is around ...
Want to see more market-specific social media stats? Check out the social media statistics for Australia, see social media statistics for Malaysia, learn more about social media statistics in the Philippines, check UK social media statistics, see Swedish social media statistics, social media statisti...
Other Social Media Statistics Social media user struggle to identify AI-powered bots As ChatGPT and similar platforms surge in popularity, artificial intelligence (AI) applications on social media loom large in the discussion of potential risks. AI might make it difficult to spot bots online. Resea...