7 best social media advertising examples that grew small businesses Here are seven small businesses that were able to increase their returns on ad spend (ROAS) while generating significant results for their bottom line: 1. Underoutfit Underoutfit, an apparel brand,...
Social media recruiting, also known as social recruiting, refers to the process of usingsocial media platformsto attract, engage, and hire candidates for job positions. This approach leverages various social networks to post job openings, showcase company culture, interact with potential candidates, a...
One thing that can make researching for a social media essay challenging is a lack of academic sources. The first social media platform, SixDegrees, launched in 1997. However, social media really didn’t become widespread until roughly 20 years ago, once Myspace and Friendster came on the scen...
Social media platforms are the perfect place to connect with your audience, boost brand awareness, and drive shoppers to your website. But, without a plan, it can feel like you’re throwing spaghetti at the wall and seeing what sticks. This is why it’s important to have a social media ...
The best social media giveaway examples 1. Engage to win contest Source:@HampersandCo Recommended tool:SweepWidget Engage to win contests are social media contests you can run in which your target audience enters your giveaway by completing specific actions, namely engaging with your social media...
It shouldn’t come as a surprise that social media is great for brand awareness. But it is also so much more than that. Whether you run a small local shop or a big national company, social media not only has the power to amplify your brand image but also influence your marketing an...
Social media marketing strategy outline. This includes examples of the company vision and goals for social media, measurement, target audience, short and long-term strategies, resources needed and specific details on how to use each of the social networks. ...
Including screenshots with post examples from your brand or others will help clarify the tone you want to establish. Remember: Whoever is reading your social media style guide should be able to pick up on your brand’s voice right away. ...
Social media has the ULTIMATE purpose of connecting people. Sometimes, it allows the brands to link with the consumers. In that case,90% of active usersuse social media only to connect with BRANDS. It includes getting product updates or customer service. ...
Best social media campaign examples 1. Best use of #hashtags: ALS Ice Bucket Challenge Campaign 2. Best collaboration with an influencer: Daniel Wellington x Kendall Jenner 3. Best cross-platform campaign: Coca-Cola’s “Share a Coke”