What is a social media marketing strategy? A social media marketing strategy brings together your business’ social media marketing goals and plan of action. It can help you uncover what to post on different channels and what tactics you can use to achieve your business objectives. Whether it’...
Influencer marketingis a social media strategy where brands team up with popular individuals or organizations to promote their products or services. These influencers have established credibility and trust within their particular niche. They already have a sizable and dedicated social media following. Par...
Automate social media marketing with Zapier If executing the perfect campaign based on these social media marketing strategy examples sounds like a lot of work, you don't have to do it all. Social media automation can help you perform essential SMM tasks like using AI to create content and au...
expand their market, and grow followers. By looking atsocial media marketingexamples from other top brands teams can hone their social media strategy and learn what works well and why!
are no limits to what you can do with your next social media campaign. From posts spotlighting important environmental concerns to AI-powered selfie-generators, anything goes. Take inspiration from these successful examples to make unique campaigns part of your social media marketing strategy this ...
Check out our post for 10 of the best social media marketing examples to spice up your campaigns and drive revenue and sales for your business.
Social media marketing strategy outline. This includes examples of the company vision and goals for social media, measurement, target audience, short and long-term strategies, resources needed and specific details on how to use each of the social networks. ...
The personal care brand won a Shorty Award in micro-influencer strategy for its several campaigns: #PassTheCrown, #DetoxYourFeed, #ReusableIsBeautiful and Baby Dove #OneRealPressure. These various influencer marketing campaigns combined lead to impressive success on Dove’s social channels, earning ...
Usinguser-generated contentas a marketing strategy is not new. It’s all about how you use it in a social media marketing campaign that sets brands apart from others. Apple: “#ShotOniPhone” Today’s smartphone cameras have far surpassed the point-and-shoots that some of us might still ...
Take Full Advantage of Hashtags A hashtag’s relevancy — and the number of people following it — will vary by platform. Likewise, broad terms can get lost in the mix while overly specific terms may have no following. Keep brand-specific tags consistent across platforms, and always research...