it promotes an important product feature—the camera. The campaign initially started as a way to prove naysayers wrong about the quality of the iPhone’s camera and it has continued to be a key marketing tool for the brand.
politics or strong opinions, recent data shows that it can be worth it. Our recent #BrandsGetReal survey data shows that70% of consumersbelieve it’s important for brands to take a public stand on social and political issues. The next social media campaign example captures a company core ...
Why Wendy’s is a great social media campaign example Wendy’s #NationalRoastDay is one of the most successful social media campaigns because it fits their brand. Wendy’s creates sassy and fun tweets throughout the year because it’s what their audience likes. Their #NationalRoastDay campaign...
The next social media campaign example captures a company core value. Starbucks: #WhatsYourName Starbucks’ #WhatsYourName UK campaign was inspired by transgender customers who were sharing stories about trying their names out at the coffee chain. The video spot features James who is repeatedly ...
This campaign was successful because: It is a limited-time popular product that customers look forward to The caption is short and easy to understand They added emojis to help attract views They use trendy lingo When marketing on any social media channel it is important to appeal to your audie...
Use emotional campaign messages Emotional and personalized marketing messages are an excellent way to connect with consumers and develop marketing campaigns that will resonate with them. This example from Coca-Cola shows their social media campaign “#TogetherTastesBetter”. Coca-Cola is expertly able ...
The Dollar Shave Club campaign is often regarded as a prime example of a marketing campaign that effectively reached its target demographic through clever messaging, humor, and strategic use of digital platforms like YouTube. 6. Dove real beauty sketches – Most dominant video campaign ...
Summary: Social Media Campaign Examples Social media marketing campaigns are a great way to promote your brand, engage your target audience, and, ultimately,boost sales. Remember, social media campaigns are all about connection. In summary, here are five key takeaways to help you create great so...
In a surprising and delightful social media marketing example, the American Ballet Theater social media team posted an innocent TikTok & Instagram Reel, seemingly as part of their regular social programming, asking dancers what theirleast favorite ballet stepwas: ...
Build out a co-marketing plan to partner with another brand(s) that don't overlap with your audience or product offerings during your next campaign. For example, E.l.f. partnered with Dunkin' while Mendocino Farms partnered with La La Land. ...