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A CRM is your business’s hub for managing customer relationships. It’s like having a supercharged version of that old Rolodex, not only storing contact info but also tracking interactions, sales progress, and customer satisfaction. Think of it as a tool that helps you nurture leads, close...
"If you have anintegrated CRMand marketing automation system, that enables you to provide a memorable and beneficial customer experience to your target audience," Van Boxmeer said. "You have a greater chance of retaining their business."
No business is too small or too large. In fact, every business structure from owner-operator to corporation to ESOP [employee stock ownership plan] will reap the good that grows from adopting a CRM system.Diane M. CalabreseCleaner times: The journal for high prissure water applications...
Encourage referrals: Create an incentive system encouraging customers to send new business your way. Innovate often, using marketing platforms in new ways as you expand your capabilities. Experiment with user-generated content, such as a photo challenge that invites customers to post pictures about th...
Groupon is ideal for increasing business during slow seasons or building brand awareness—if you're well established, it might not be worth it. 7. Pitch through Connectively Connectively is an online community that connects journalists, PR professionals, and media outlets with expert sources. ...
I’ve had the opportunity to use many CRM software over the years in my career (every company has one they prefer). I know first-hand the importance of a CRM software. The right CRM can make the entire sales funnel a breeze, and the wrong fit for your business can drive you mad wit...
Customer retention is the cornerstone of any successful small business, and using your capital to engage your existing customers is a wise strategy.Some ideas include:Launching a loyalty program that gives customers discounts, free items and other perks. Upgrading your customer support system to ...