Media kits are very commonly associated with artists, performers, and other media personalities. However, if you're doing PR for your small business, it is a good idea to include a media kit with pitches so that it's easy for outlets to provide accurate coverage of your brand.2 You...
Small businesses feel at a disadvantage when it comes to creating an effortless social media and PR plan that engages with a target audience and has an actual ROI. It's a daunting task, and most small businesses end up throwing spaghetti at the wall and seeing what sticks. Trust me, it ...
KikScore Customers: Without our customers we would have been nothing. We are so thankful for all the small business customers that gave us a chance, used our product, told their friends and evangelized KikScore. It was great to get to know so many of our customers as well through...
3 Key Steps for Crisis Communication No business is immune to experiencing a crisis, but how a company responds determines if it can weather the storm or not. Business News Tips for Pitching the Media Read on to learn how to better capture the media's attention Business News 7 Ema...
This is exactly where Constant Contact shines. We understand that running a small business is no small feat, especially when it comes to marketing. Our platform is designed to take the stress out of marketing so you can stop guessing about what your customers want, and where they are most ...
A good business idea may seem hard to come by, but with some planning and preparation, you can easily launch a small business to supplement your income — or become your own full-time boss.Maybe you already have an idea of the business you’d like to start...
I have a sister firm calledKeep It Simple Web Designwhere we build sites the match your business needs, with the needs of your clients…without all the hype.If you don’t need a fancy feature, if your customers won’t respond to it, why use it. We build sites in a very collaborative...
13. PR agency Have a background in public relations and an extensive network of media and business contacts? Consider striking out on your own and offer your services to other small businesses. Your agency can assist entrepreneurs and companies with their public image and presence — including bu...
Untraditional yet proven strategies for BIPOC and WOC owned businesses to be seen, heard, and valued. Gloria is an award-winning small business PR expert and pitch writer elevating marginalized voices through her proprietary organic PR method. Her inn
I spent years working with small restaurants and local businesses to help them grow—and, honestly, very few of them needed a huge advertising budget to drive business. Sure, you could invest thousands in paid ads, hire a top-tier advertising agency, and work with influencers to promote ...