If there’s one thing people want from an insurance company, it’s reliability. Who wouldn’t be put at ease after hearing "You’re in good hands with Allstate”? It’s worked so well the slogan has been in service for nearly six decades. What I like: It has its roots in a real...
L’Oreal’s slogan “Because You’re Worth It” turns 50 this year, and its inception has a much nicer story. In1971, it was 23-year-old copywriter Ilon Specht at the advertising agency McCann who wrote the slogan for the beauty company. Not only was it the first advertising message to...
Medical insurance for you. Because you don't get ill. Stillwell Ford. We put people in front of cars. In any event, here's to more creative, effective slogans. We'll be watching! About the Author Timothy R V Foster is the founder of ADSlogans Unlimited in the UK. Born and ...
The “don’t leave home without it” slogan was used to advertise American Express traveler’s cheques, and later, the company’s credit cards. Developed for American Express in 1975 by marketing agency Ogilvy & Mather, this was a highly effective slogan. American Express used the slogan from...
When you are an insurance company, you have to show the people that you care for them. But this approach is extremely common across industries, so how do you stand out? State Farmfound that with their famous jingle- “Like a good neighbour, State Farm is here.” The line effortlessly sh...
For example, “Building Better Lives” or “Expect Great Things”. These empty phrases could apply to countless brands, from financial services to furniture stores to insurance companies. Dated Cultural Relevance Pop culture references or trendy phrasing quickly lose relevance, especially in our fast-...
Healthcare Institutes, Automotive, Insurance, Hotel and Resort, Nonprofit Organizations, education, Real Estate/Construction, Barber Shop, Salon & Spa, Financial Institutions, Agriculture, Travel Agency Other attributes Place of Origin Jiangsu, China Brand Name Xingchi Size Custom Size Material Poly...
British advertising agency, responsible for some notable advertising campaigns of the last 30 years. The company was founded by John Bartle, Nigel Bogle & Sir John Hegarty in 1982.(wiki)Top clients: Audi, Levi’s, British Airways, Lynx, Vodafone.(visit website) ...
If there’s one thing people want from an insurance company, it’s reliability. Who wouldn’t be put at ease after hearing "You’re in good hands with Allstate”? It’s worked so well the slogan has been in service for nearly six decades. What I like: It has its roots...
BMW sells cars all over the world, but in North America, it was known for a long time by its tagline, “The Ultimate Driving Machine.” This phrase was created in the 1970s by a relatively unknown ad agency named Ammirati & Puris and was,according to BMW's blog, directed at Baby Boo...