In three years, Sierra Mist manufactured by Pepsi, has become the No. 3 national lemon-lime carbonated softdrink brand behind Coca-Cola Company's Sprite and Cadbury Schweppes' 7UP, since its launch in 2000. From 2000, Cie Nicholson, marketing vice president for flavors,...
Starry is caffeine-free and is rolling out with two options: regular and sugar-free. A Pepsi spokesperson told CNN that Starry has "higher citrus flavors that are true to fruit and more aromatic" compared to Sierra Mist. Sierra Mist launched in 1999 to much fanfare, however, it never made...
Before the Pepsi company introduced lemon-lime Slice (starting in 1984), Storm (1998) and Sierra Mist (2000), they hit the market with Teem soda — a fizzy lemon-lime soft drink that seemed much the same, but with a different name. Here’s a look back at the relatively brief histor...
In three years, Sierra Mist manufactured by Pepsi, has become the No. 3 national lemon-lime carbonated softdrink brand behind Coca-Cola Company's Sprite and Cadbury Schweppes' 7UP, since its launch in 2000. From 2000, Cie Nicholson, marketing vice president for flavors, and her team at ...
Sierra Mist effort a not-so-sweet attack on Sprite. (cover story)The article examines comparative television advertising for Sierra Mist Natural soft drink made by PepsiCo, discussing its direct criticism of rival brand Sprite, made by Coca-Cola Co.ZMUDA...
Starry is caffeine-free and is rolling out with two options: regular andsugar free.A Pepsi spokesperson told CNN that Starry has a “higher citrus flavors that are true to fruit and more aromatic” compared to Sierra Mist. Starry is hititng store shelves this week. ...