Yes, hyphenation can impact the word count in a document. When a word is hyphenated, it is counted as two words, as the hyphenated part is considered a separate entity. Therefore, hyphenation may slightly increase the word count in longer documents. ...
So you’re advertising illegal or, at least unethical, services. And what do you sell? SEO optimization. On a site with a hyphen in the URL, when the unhyphenated name is available. So you seem to be unethical *and* incompetent. ...