Design/methodology/approach: A two-step production function approach is employed to examine first, a firm's decision to innovate and second, a firm's decision to discontinue products/services. Findings: The results indicate that the factors affecting product innovation and discontinuation are similar ...
Recent empirical findings concerning the performance effects of service business model innovation (servitization) and its interplay with product innovation are mixed. Using the lenses of the demand-based view on value creation and complementarity, the performance impact of two key service business models...
The study considers the difficulties of product companies in introducing new services to compliment their product lines and create new demand. Although suc... I Ginzburg 被引量: 0发表: 0年 Comparison between Service Innovation and Tangible Product Innovation Zhao Yufei1,2 Ren Junsheng1 Zhang Xinmu...
A. product B. service C. concept D. food 相关知识点: 试题来源: 解析 C。解析:在商业中,概念创新能够带来新的活力。concept表示概念,与商业中的创新活力相关;product是产品,service是服务,food是食物,都不如概念创新与带来活力的联系紧密。反馈 收藏 ...
aProduct innovation involves the development of new products (or services). Process innovation aims to improve the way in which a product or service is produced. Many process innovations result from product innovation, but many also encourage further product innovation. 产品创新介入新产品或服务的 (...
Many manufacturing and service companies extend their product lines by pursuing different domain NPI (new product introduction), that is, manufacturers launching new services and service firms venturing into new goods. Little is known about how this innovation approach compares to firms focusing on same...
To find an answer, we have to analyze the external factors that managers take into account as they create and improve the production process within their companies. Managerial decisions If we assume that managers behave rationally—that is, they pursue their objectives as best they can...
Many companies in the consumer lifestyle space are transitioning into smart life solutions powered by an innovation model focused on deeper customer engagement. Smart innovations can radically transform even the most mundane of daily experiences like washing dishes and clothes. ...
Interaction of Product and Service Innovations An Analysis of the Dynamics in Industrial Companies Industrial companies increasingly rely on services to stand out from the crowd. Alongside direct strategic and economic advantages, these industrial servic... C Lerch 被引量: 4发表: 2011年 Industrial Se...
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