When users are searching YouTube, your video title is one of the first things they see. That makes titles extremely important for click-through rates (CTR). Giving your video a catchy title is essential for getting more people to click on it, just likehaving a good email subject lineincrea...
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If an agency’s client has a business that depends on seasonal traffic, Google Trends can be a good way to identify trends for particular search terms. Here’s an example of me checking the trend data for a recent emerging popular search… When working agency-side, I used to use Google ...
When it comes to small businesses, converting website visitors into customers is crucial for success. Local SEO is often the key to increasing conversion rates. It works as a local SEO algorithm to target the right audience at the right time. This means you can attract potential customers who...
Additionally, consider aligning your posts with local events or trends to capture attention during high-traffic periods. For example, promote a seasonal sale during the holidays or offer special discounts during local festivals. 6. Track Engagement and Adjust Your Strategy ...
B2B –Shorthand for business-to-business which is the commerce between businesses rather than end consumers. B2C –Abbreviation for business-to-consumer which is a form of commerce transaction where businesses sell products directly to consumers. Backlink (Inbound link, Incoming link) –A link comin...
If your store will be open at different hours during the holiday season, make sure that is communicated, too. Otherwise, you risk frustrating customers who show up to a locked door with no notice. Local SEO is important for online businesses, too. Make sure you’ve claimed your Google My...
By using JSON-LD, website owners can improve their chances of earning rich snippets in search results, thereby enhancing visibility and click-through rates. Lazy loading Lazy loading is a design pattern used in web development to defer the loading of non-critical resources (like images or ...
However, while it delivers essential data, the tool does not provide trend analysis, making it difficult to identify emerging keywords or seasonal changes. Additionally, if you’re not investing in Google Ads, you’ll receive ranges instead of specific numbers for keyword volume data which might ...
For an eCommerce store that has some kind of seasonal offering that you want to give greater emphasis from the navbar, would this be a quicker way of doing that than your existing system? “It could definitely get you out of that kind of problem. Say you wanted to insert a whole diffe...