The present paper aims at highlighting the fact that the "people" variable of the marketing mix represents, or should represent the most important variable at the disposal of any organisation in the ample and complicated process of construction, development and especially creation of competitive ...
The role of product in the marketing mix is one of the key components that makes the entire process of connecting with consumers and generating sales possible. Along with price, place, andpromotion, the product provides the ultimate value to the customer and serves as the entire reason for th...
What is the role of sales promotion in the marketing mix? A. To provide customer service B. To manage production processes C. To promote products and increase sales D. To conduct market research 相关知识点: 试题来源: 解析 C。解析:销售促销在营销组合中的作用是推广产品和增加销售。A 选项...
By creating the perception in people's minds that they want to have the product, marketers can get people into stores to sample what they have to offer. Marketing is all about creating an image of the products being sold that will be delivered to consumers in the most concise and coherent...
Passage Two The strategic role of advertising in marketing programs varies by time, place, and company. Advertising is but one element of the promotional blend of advertising, personal selling, and sales promotions, and promotion is but one element of the marketing program. The potential cost ...
The role of emotions in marketing. Acad ... J Gountas,S Gountas - 《Journal of Business Research》 被引量: 157发表: 2007年 The role of social and self-conscious emotions in the regulation of business-to-business relationships in salesperson-customer interactions Journal of Business&Industrial ...
aThat computer has a prompt saying : Please upgrade that Skpye 那台计算机有一个提示说法: 请升级那Skpye [translate] athe role of advertising in marketing varies with time and place 做广告的角色在行销随时间和地点变化 [translate] 英语翻译 日语翻译 韩语翻译 德语翻译 法语翻译 俄语翻译 阿拉伯语翻译...
aThe role of marketing is a controversial topic. Until 1990 marketing apparently became dominant discipline. The increasingly fierce competition in the market, more and more customers, and retain customers quest is regarded as the most important task manager. 行销的角色是一个有争议的题目。 直到1990...
The role of history in place marketing: Can branding create a sense of place? Journal of Town & City ManagementAllen, April
Prashanth U. Nyeris an assistant professor of marketing in the School of Business and Economics at Chapman University. He is a graduate of the University of Michigan Business School and is doing research in emotions and customer satisfaction. ...