Marketing Automation and Workflow Optimization The advent of AI-driven marketing automation has brought about a transformation in customer service. It offers real-time responses to queries around the clock, enhancing the customer experience. In addition, it takes the burden off resources by handling in...
doi:10.2139/ssrn.3943497AIdeep learningdigital marketingmachine learningArtificial Intelligence has been under-researched. Machines with deep learning abilities can take digital marketing to new heights with their Artificial IntelliUllal , Mithun SHawaldar, Iqbal ThonseSoni, Rashmi...
In clearer words, digital marketing is also known as internet marketing. It applies to the use of electronic media and the internet to advertise and boost business-oriented brands. This allows firms to interlace with a wide range of potential consumers, resulting in increased online traffic. Being...
The rapid advancement of Artificial Intelligence (AI) in the business sector has led to a new era of digital transformation. AI is transforming processes,
Discover the power of AI in technology, from software development to healthcare. Learn how businesses are using AI and why upskilling in AI literacy is crucial.
recognition to predictive analytics and content creation assistance, AI has had a transformative impact on DAM systems. As businesses navigate these changes, the integration of AI into DAM becomes not just a technological advancement but a strategic imperative for staying ahead in the d...
Building on our initial report in the CMO playbook series, we release this second installment in the Capgemini Research Institute’s CMO playbook series, Generative AI and the evolving role of marketing: A CMO’s playbook. This edition delves into the unprecedented growth and the myriad opportunit...
With connectivity, computing, and AI at the core of its digital infrastructure, the metaverse is the Internet's next evolutionary.
AI and cloud computing are deeply intertwined. One reason: Cloud computing providers were early to the game in figuring out how to use AI to deliver better services. AI systems are very good at making decisions in the confined world of an IT architecture, and that lets cloud computing provide...
A small human error can drastically affect the utility and the quality of data in a CRM. An AI-enabled system can remove defects in a system. Data quality can also be improved through the implementation ofMLOps services-based anomaly. ...