and Mondelez have been using GenAI to create advertising.Footnote2Despite the disruptive potential of GenAI in marketing, the marketing literature that explores the impact of GenAI for consumers and firms is still nascent (Huang & Rust,2023; Li et al.,2024; Reisenbichler et al.,2022), thus p...
Latest stories and insights EventsWebinar: GenAI: Innovations, mindsets, and what's next for 2025 Listen in to our expert panel on the impact GenAI has had on L&D strategies and the greater workforce, along with predictions for what 2025 may hold for us and the considerations we need to ...
To create a data-driven culture,companies need to buy into the importance of data-driven decision-making at all levels of the organization.This involves equipping employees with the necessary tools and training to effectively gather, analyze, and utilize data, enabling them to make infor...
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To become a master of browser-based technologies in 2023, follow these steps on the web developer roadmap: Master the basics of HTML. Expertly style webpages with CSS. Learn to code with JavaScript. Get familiar with DevTools and browser plugins. ...
Intel Vision 2024 customer and partner conference, Intel introduced the Intel Gaudi 3 accelerator to bring performance, openness and choice to enterprise generative AI (GenAI), and unveiled a suite of new open scalable systems, next-gen products and strategic collaborations to accelerate GenAI ...
I would love to know your current thoughts on using GenAI as a tool within Legal/Compliance to help your business "self-serve" to answer those routine questions that can fill our mailboxes. Does it excite you? Scare you? Are you workin...
International partnerships can put parties at odds, but there are ways for smaller firms to avoid common conflicts and stick up for themselves.
Verizon announces new human-assisted GenAI Tools for better customer experience It's your last chance to claim a free Xbox Series X from Verizon Fios — the deal ends January 3rd! Latest about Verizon Wireless Verizon's Black Friday sale will give you a free Xbox when you switch to Fios Ho...
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