One of the main tasks of a marketing strategy is to be relevant to the times. It means that a marketing team must know the newest industry trends and generate ideas that fit them. Here are some marketing research paper topics that explore this year’s key trends....
D MilesJosh GarciaRossano GeraldNathan Tymann
INNOVATOR: AN EXPERT SYSTEM FOR NEW PRODUCT LAUNCH DECISIONS Expert systems have become an increasingly important area of research for marketing academicians and practitioners. This paper describes an expert system c... RAM, SUDHA,RAM, SUNDARESAN - 《Applied Artificial Intelligence》 被引量: 16发表...
marketing research over the last 15 years has provided growing evidence that their impact on consumers, and hence on firm and brand performance, depends to a large extent on how firms adjust their marketing
Explore a comprehensive list of 200+ business research topics. From entrepreneurship to marketing, find the perfect topic for your research paper here.
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Research on the Tourism Marketing Strategy of the New Countryside——"Auspicious Four Seasons" in Wuhan City,China On the basis of expounding connotation of "auspicious four seasons",the paper introduces related situations of spring peach blossom village,summer pomegran... LI,Ya-juan1,HU,... -...
Thepaper,publishedinMaybytheJournalofMarketingResearch,analyzedpurchasesmadefromasinglelargeEuropeanretailerandfoundthatfreeshippingdidencouragecustomerstobuymore.Butitalsoincreasedpurchasesofitemsthathistoricallyhavehigherreturnrates,suchasclothingorproductsfromlesser-knownbrands.Thus,returnsalsoincreasedasaresultofthepromoti...
marketing research on China in future,especially tailored to Chinese contextual factors of cultural,social or economic causes,this paper promotes a vision which involves the strive for marketing theory innovation framed with the unique characteristics of China.The marketing environment has been changing ...
3-5 paper Market Researchjarela Main Similar QuestionsHome>Homework Answsers>Business & Finance homework help>Marketing homework helpYou are in charge of preparing a memo for the Board of Directors analyzing how to best build ticket sales for the remaining four months of the season. Write a th...