The effectiveness of Red Lobster Restaurants Co. all-you-can-eat seafood promotions has prompted the casual-dining powerhouse to scale back its reliance on the deals, long one of its signature marketing techniques. Acting president Joe Lee told analysts that Red Lobster would use the promotions ...
Red Lobster is going “all you can eat”—with a catch. Getty ImagesRed Lobster’s Endless Shrimp promotion was a big part of the reason the chain reported an $11 million operating loss in the third quarter of last year. Now, as it gears up for Lobsterfest 2...
However, the price for this chain's all-you-can-eat shrimp deal is about to increase. Red Lobster Set To Raise The Price Of Its All You Can Eat Shrimp Deal Believe it or not, Red Lobster's all-you-can-eat shrimp deal was super affordable when compared to some other options on the ...
In June, Red Lobster made its popular "Ultimate Endless Shrimp" promotion, which it had long offered on a limited-time basis a permanent fixture on its menu. The goal: to boost foot traffic to its restaurants between July and December, when sales typically slow. Under the all-you-can-ea...
My boyfriend and I were on vacation in lake George and decided we wanted to go to red lobster for their all you can eat shrimp and it was the best our waiter made sure our drinks were always full and our shrimp refills came out quick. The biscuits are always an added bonus they are...
Among the items and promotions eliminated from the menu is Red Lobster's "endless shrimp" offering. Restaurant Business says the $19.99 all-you-can-eat shrimp deal cost Red Lobster more than $11 million in one quarter. The new menu items were planned to start Monday at all Red Lobster loc...
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While not the sole reason, among sources of loss were — yes — those endless shrimp. Last year, Red Lobster significantly expanded the iconic all-you-can-eat special. But customer demand overwhelmed what the chain could afford. Thai Union leadership later noted that the deal's $20 price ta...
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In the wake of the pandemic, Red Lobster looked to boost traffic to its restaurants by offering a $20 all-you-can-eat shrimp deal that the company hoped would serve as a loss leader and bring in more customers who would become regulars. ...