courtesy of Red Bull sponsorship, was also in the frame. Throw into the mix Scott Speed, a product of the (over?) ambitious Red Bull Driver Search Programme, designed to discover American F1 talent, and it was soon a case of too many drivers for too few seats. But more of that later...
Origins and Sauber sponsorship Although Red Bull debuted in F1 as a team in 2005, their origins date back to the Stewart Grand Prix outfit that took to the grid in 1997. Owner and three-time F1 World Champion Jackie Stewart sold the operation to Ford after two seasons, but the rebrand ...
After a previous sponsorship arrangement with Sauber, the Red Bull drinks company opted to enter F1 in their own right midway through the 2000s, arriving on the grid in 2005 by taking over Jaguar Racing. READ MORE: Newey reveals ‘pretty depressing’ reason ...
In the off season, Red Bull secured what has been described as the most lucrative sponsorship deal in sport. Oracle became the title sponsor of Red Bull Racing, reportedly for £74m per season, over five years. The team also signed a world-record sponsorship deal with cryptocurrency exchange...
The announcement of Red Bull’s sponsorship of BORA - hansgrohe from the start of the 2024 season is the beginning of a partnership that aims to transform the German team into the world’s best. The sponsorship runs deeper than financial support too, and will see the whole Red Bull - BORA...
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Paulina Woźniak, CEO of FuturoCoin’s management company, said: “We are very proud that FuturoCoin will be the first cryptocurrency in the world to appear on an F1 car. In addition we are looking forward to working alongside Aston Martin Red Bull Racing, a prestigious brand that is recogn...
“Red Bull has been a longstanding partner of HyperX, whether running LIVE arena tournaments or competitions, so it was a natural progression to expand our partnership to include sponsorship of the Red Bull Racing Esports team. We also see a lot of synergy between our brands as Red Bull ‘gi...
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action, but the incredible awesome events, such as (formula one) racing, sailing, football and ice hockey. Red Bull is supporting different teams and countries, such as the US, England and Italy. When it comes to sponsorship, a diverse representation is obviously very important to Red Bull....