A US citizen namedBenjamin Carethersquestioned –“Why doesn’t RedBull give me wings?” He sued the company for ‘false advertising. He claimed that after 10 years of drinking Red Bull,he had neither grown wing
The company promoted the lift the beverage offered with the slogan "Red Bull gives you wings." Traditional advertising was limited, as the company focused heavily on getting product samples into the right hands. The company sometimes put up edgy, graffiti-style billboards. In the late 1990s, ...