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Here are some words and phrases to avoid in your email real estate marketing—and alternatives to try. Instead of saying “discount,” say a property is a “great value” or an “investment opportunity.” Instead of “act now,” say “don’t miss out” on a property’s unique features...
Instead of obvious keywords like “Tampa Bay Realtor” or “Houses for Sale in Tampa Bay,” think about other phrases that users might be searching for like “snowbird rental Tampa Bay” or “3-bed condo FL beach”. Check each possibility for keywords and long-tail keyword phrases in a ke...
Just as technology continually updates, expands, and acquires new forms so do SEO algorithms. Therefore, it is your responsibility to monitor changes in digital marketing trends, updating blog posts with new keywords and phrases that boost your site’s visibility to search engines. ...
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Whether you call them tire-kickers, looky-loos, or other less than flattering phrases, open houses can attract a lot of people who aren’t in the market to buy at all. They’re simply curious and want to poke around a house in their area to see what it looks like and what fe...
What You Say Can Decrease Value Just as all of those fluffy words can add value to the home, there are words and phrases that, although they may be true, can leave a negative impression on homebuyers. This mainly happens when selling a home that needs a little work. Mentioning that it ...
Welcome to the realtor.com® mortgage terms glossary, featuring 47 frequently-used words and phrases you need to know as a home buyer or a homeowner. 1 year ago Real Estate Agent vs. Broker vs. Realtor: What’s the Difference? Real estate professionals go by different names. Sometimes con...
Search engine optimization requires that you pay close attention to the words and phrases you incorporate into content. A keyword planner, like KWFinder or Google Keyword Planner, provides you with the best words to use based on search volume and relevance. ...
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