nicki minaj in less than five years, nicki minaj has taken over. she’s transcended genres while planting her flag as one of rap’s leading mcs—gender aside—as well as firming her brand as an entrepreneur with a flourishing empire. and for nicki, paying the cost has no doubt made her...
thanks to a whopping $4.7-billion valuation of his brand Yeezy following mega deals with clothing companies Gap and Adidas. However, Gap recently announced they would "wind down" the Yeezy partnership, whileAdidas ended abruptly their collaboration. The brand condemned the anti-Semitic...
50 cent may be the best example of an artist leveraging their fame and notoriety to create brand extension deals. He got his hands in everything from video games to vitamin water, it was however his Hip Hop clothing Brand & G Unit Sneaker that caught the attention of the world! Originally...
The Xbox Wireless Controller, which comes with every purchase of Microsoft's latest-generation console from Xbox Series X and Series S deals, is pretty solid, but if you want to take your gaming to the next level, we highly recommend upgrading to the SCUF Instinct Pro. The wireless co...
During his career to date, 50 Cent has earned at least $260 million from his various endeavors, notably selling records, touring, and several brand partnership deals. Unfortunately, he has also spent lavishly (especially on real estate, cars, and lawsuits), which caused him to file for ...
It's a big part of your brand to empower women. Is that something you're cognizant of when making songs and choosing brand deals? You know what's so funny? I don't think it's cognitive, I think it's innate. I grew up with a lot of loving, supportive women, ...
making him not only respected by critics and fans, but also very wealthy. The man is a brand (OVO) but that shouldn't undermine his mark on the genre, which will be realized in quick time, when a new generation of artists will draw from inspiration from him and his willingness to embr...
While that has made him popular with a certain part of the South African crowd; it could also affect his chances of selling his brand in other countries. Anyway, he has made a lot of money already as a rapper, and also as a businessman. ...
brand called Benjamin Bixby, is in the public eye less and less. His style has settled down a bit. He opts for essentials like beanies, solid-colored crewnecks, and trousers more often than not, but he still has his moments. Who could forget theblack jumpsuitsadorned with various phrases ...
Over the last few weeks, Russian authorities have been cracking down on local rappers, accusing them of undermining young people’s morals with their lyrics. Last week, prominent rapper Dmitry Kuznetsov, known under his stage name Husky, was sentenced to 12 days in jail in the South Russian ...