An important step before nurturing a lead through your customer buying journey funnel toward a sale for your business is to effectively differentiate between a qualified vs. unqualified lead. Understanding qualified leads vs. unqualified leads It’s important to know the difference between prospects ...
The difference is that marketing qualified leads are leads in large quantities, while sales qualified leads are leads that are more of high quality. They have been sifted by the sales team to remove unqualified leads. The marketing qualified leads have shown interest in your content and can beco...