This has been recognized by numerous stakeholders, including the public health sector. One of the main advantages of using social media in public health campaigns is their relatively low cost for reaching a large part of the population. In addition, numerous tools are available ...
Data from social media can provide insights about the response of the public to preventive health measures. For example, information from social media, digital platforms (eg, OpenTable, Google), and remote sensors is already being used to track the movement of populations and understand where indi...
Mass media campaigns are traditional methods of raising public awareness in order to reinforce positive behaviors and beliefs. However, social media platforms such as Twitter have the potential to offer an additional route into raising awareness of general and specific health conditions. The aim of th...
The main lesson for the 2021 campaign is that we need more hashtag discipline for public health campaigns – hashtag drift dilutes messages, and risks missing otherwise high quality content. Use of additional hashtags can help Twitter users identify content of interest within the large number of ...
EXECUTIVE SUMMARY While efficacy and efficiency of traditional media campaigns are well documented in the literature, social media use such as Twitter or F... BK Newbold,S Campos 被引量: 35发表: 2011年 Innovative Uses of Electronic Health Records and Social Media for Public Health Surveillance El...
Objective: To pilot public health interventions at women potentially interested in maternity care via campaigns on social media (Twitter), social networks (Facebook), and online search engines (Google Search). Data sources/study setting: Primary data from Twitter, Facebook, and Google Search on us...
"Posting messages on Twitter is free, fast and holds the potential of reaching hundreds of millions of users," she said. "Social media messages have been increasingly used inhealthcampaigns about the prevention, testing and treatment of HIV, so it's no wonder that health professionals are using...
Controlling obesity has become one of the highest priorities for public health practitioners in developed countries. In the absence of safe, effective and widely accessible high-risk approaches (e.g. drugs and surgery) attention has focussed on community-based approaches and social marketing campaigns...
Australian children live in homes where one or more parents smoke. A baby born to a smoker is more likely to be underweight and therefore more vulnerable to infection and other health problems.Babies and children who passive smoke are more likely to develop asthma and other respiratory problems....
For health research initiatives, this provides a way to cultivate cooperation and build public trust. Today, the exact formats of public engagement have evolved to include approaches (such as social media, events and websites) that exploit visualisation mediated by emerging information and ...