The psychology of color is based on the mental and emotional effects colors have on sighted people in all facets of life. There are some very subjective pieces to color psychology as well as some more accepted and proven elements. Keep in mind, that there will also be variations in interpret...
For example,Adidasis probably one of the most famous manufacturers of sports clothing and sports shoes. And as you can see from their logo, Adidas has three black stripes on everything that they produce. According toAdidas, the purpose of choosing the color black is for motivating the youth ...
This color denotes freshness, safety, and harmony. Green is restful on the eyes and produces the least amount of eyestrain, reminding people of leaves and trees. Green is always a solid clothing choice if you’d like to create a grounding and restorative vibe. ...
(Brands can sometimes cross between two traits, but they are mostly dominated by one. High fashion clothing feels sophisticated, camping gear feels rugged.) Additional researchhas shown that there is a real connection between the use of colors and customers’ perceptions of a brand’s personality....
Breaking Bad(TV series, 2008-2013): The show utilizes a color progression for its characters, particularly Walter White. His wardrobe starts off in earthy, muted tones, but as he becomes more immersed in the drug trade, his clothing gradually shifts to darker and more intense colors, symboliz...
(Brands can sometimes cross between two traits, but they are mostly dominated by one. High fashion clothing feels sophisticated, camping gear feels rugged.) Additional research has shown that there is a real connection between the use of colors and customers’ perceptions of a brand’s persona...
It can set off alarm bells in our heads. When choosing a bank, we might skip the one with pink branding and go for blue instead, as blue gives off a vibe of trust and security. According to color theory, every color can affect us in different ways, from making us happier to causing...
The way they glance at their watches, sigh resignedly, turn their attention to someone or something outside the expected focus, nervously fidget with an article of their clothing, or shift position frequently communicates their wish to change the subject or their companions....
Why are quilts mostly white and light blue? What color makes you fall asleep easily? What color will keep you awake? Colors have magical wonders that can have a huge impact on peoples feelings. For example, color can confuse a persons sense of time, which is one of the many charms of...
meaning and purpose in their lives, mastery, knowledge, learning, and some level of control over their lives. These self-actualization values often get overlooked in the quest for the basics. When you’re struggling to find food, clothing, and shelter, it’s easy to forget that anything else...