Color psychology is a science that believes colors elicit an emotional or physical reaction in people and thus affect how they behave. When it comes to marketing and branding, this theory is concerned with how
This color denotes freshness, safety, and harmony. Green is restful on the eyes and produces the least amount of eyestrain, reminding people of leaves and trees. Green is always a solid clothing choice if you’d like to create a grounding and restorative vibe. ...
The effects of clothing colors vary with exposure time, degree or exposure, and expectations. For example, a young doctor on rounds wears an electric blue tie that goes well with his other clothes. Most patients won’t be bothered by the electric blue color if the encounter is only a few...
Collocation of clothing, recommend the use of low lightness and chroma colors in low color. Especially under the lower part of the body contraction color, you can receive immediate results. Dressed in black, wearing a black body outside take other contraction color coat, open skirt effect is ...
The color psychology of red Red logo design bybo_rad Orange Orange is about creativity, enthusiasm, energy, creativity and youth. Think traffic cones, high-visibility clothing and a juicy orange bursting with vitamin C. The color psychology of orange ...
The word "Kawaii” is a prominent part of Japanese culture. In English, it most closely translates to "cute.” It’s a term used for everything from clothing to food to entertainment to physical mannerisms, to describe something charming, vulnerable, childlike or loveable. As I understand Ka...
(Brands can sometimes cross between two traits, but they are mostly dominated by one. High fashion clothing feels sophisticated, camping gear feels rugged.) Additional researchhas shown that there is a real connection between the use of colors and customers’ perceptions of a brand’s personality...
The Ultimate Guide to Starting a Women’s Clothing Brand 10 Branding Statistics You Need to Know [Infographic] Start a business and design the life you want – all in one place. Build your business Business ideas Case studies Design and branding ...
Color preferences seem to be shaped more by social factors and gender stereotypes than innate preferences. Source: Ben Wicks / Unsplash Walk into any children's clothing store and you'll see it immediately: the great divide. Blues, greens, reds, and blacks flood the boys' section...
adjective traits. As compared to when wearing the non-revealing clothing, when wearing the revealing clothing the stimulus person was rated significantly more flirtatious, sexy, seductive, promiscuous, sophisticated, assertive, and less sincere and considerate. This research was not guided by theory. ...