Anyone in the US with a television has likely seen Flo selling Progressive insurance on their screens at some point in the past decade. Since 2008, the fictional salesperson has featured in more than 100 television commercials for the insurance giant. She’s known as an extremely enthusiastic an...
The article reports that the advertising spokescharacter Flo has appeared in 100 commercials of car insurance provider Progressive Corp. (PC) in the U.S. since 2008. Topics covered include the approaches used by PC to relate Flo's character with consumers, and the highlights of Flo's history...
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Progressive's FLO is celebrating 100-not years, but number of commercials. Since her TV debut in 2008, the character has evolved from humble beginnings as a cashier into a love interest, a reality star and an insurance pusher. Such approaches, along with Flo's relatable nature, have kept ...
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