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Founded in 1937, Progressive is a publicly traded insurance company. Progressive sells its line of personal insurance products through both agencies and direct channels. The agency channel is a network of more than 35,000 independent insurance agencies in the United States. The insurer's direct bus...
It's fairly lean; each salesperson has a pretty big territory to manage, between 150 to 200 individual agency accounts. We have about 50,000 or so of local, independent insurance agents scattered around the country. What I do in my group is give the sales team information that's easy ...
ManyProgressive home insurance policiesare underwritten by a company called American Strategic Insurance (ASI). Progressive also operates the Progressive Advantage Agency, Inc., which helps homeowners find coverage with various third-party underwriters. For purposes of this review, we’ve chosen to focus...
is branding its $10 billion agency business and launching a multimillion dollar-marketing campaign to educate consumers about the advantages independent agents have over captive agents. The campaign for the new brand. Drive Insurance from Progressive aims to increase market share for independent agencies...
The Arnell Group brought E.T., the titular space alien from Steven Spielberg's 1982 blockbuster, to the little screen for this Progressive Insurance ad that ran during the second quarter of Super Bowl XXXIII. "Tell us about the Earthlings," E.T. is asked
基本信息 广告品牌:Progressive Insurance 发布日期:2005-02 行业领域:商务服务,金融/证券 媒体类别:短视频,微电影 广告语言:英语 媒介平台:网络 综合评分 0 暂无评分 创意 0 文案 0 视觉 0 创作者 广告公司:Grey,New York,USA 创意总监: Jonathan Rodgers,Tim Mellors ...
Progressive renters insurance coverage Progressive has an in-house insurance agency known as Progressive Advantage Agency. It sells policies from its own affiliated carrier, known as Progressive Home, and from a third-party company called Homesite. Regardless of which company you’re insured with, you...
OK. Got it. And as my follow-up is switching gears to the competitive environment. So if we think about your average peer, they sell a lot more home insurance than Progressive does, and they bundle a lot of that with Auto. And I know you guys are obviously increasing your share on ...
Jeff and the Marketing team have truly established a winning creative culture in the hyper-competitive insurance category. With a first-of-its-kind ‘network’ strategy and establishing an in-house agency to collaborate seamlessly with our external partners, they’ve not only been disruptive but al...