To increase the credibility of subjective attribute claims, marketers can provide seven basic forms of evidence: Statistics; Stories; Exhibits; Demonstrations; Examples; Promises; Testimony. To be effective, the evidence presented must be the right evidence. An organization must determine and respond ...
While the muscle is the target organ, the thymus is very often involved in the pathogenesis of AChR+ MG patients (Berrih-Aknin et al. 1987). In these patients, the thymus exhibits morphological and functional abnormalities, usually characterized either by a thymoma (15%) or by hyperplasia (...