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In its early years, Prada focused on creating high-quality leather goods, such as handbags, shoes, and luggage. The brand’s signature logo, featuring the company name and a coat of arms, quickly became synonymous with luxury and quality craftsmanship. By the 1920s, Prada had become a favo...
prada CompetitiveStrategy BriefoutlookBrandanalysisSWOTAnalysisBrandstrategyReferences 5/18/2012 “ForPrada,fashion,luxuryandstylehavealwaysbeencoreaspectsofaprojectthatgoesbeyondproductionofclothes,footwearandhandbags.Careful observationandinterestintheworld,society,andcultureareatthecoreof Prada‟...
In order to show their identity, they often buy some luxury accessories for themselves. These accessories are not expensive, but they can get identity. Therefore, in China, luxury handbags usually sell better than clothing. For some people with lower spending power, there is also a sense of ...
(“A very cheap cladding material,” Mr. Koolhaas has insisted, “compared to marble or even paint.”) 绰号“鬼屋”的建筑外表贴以金箔,像一幅文艺复兴早期的木板油画。(“这是一种很便宜的外墙材料,”库哈斯曾坚持说,“比大理石甚至涂料还便宜。”) “There is no difference between gold and rags...
时尚女魔头TheDevilWearsPrada(英文版)..doc,The Devil Wears Prada Lauren Weisberger Acknowledgments Thanks to the four people who helped make it happen: Stacy Creamer—my editor. If you don’t enjoy the book, blame her . . . she edited out all the really
As I and my team have said before, such a management mechanism is too confusing. What we see there are endless cheap goods and discount products. These stores do not enhance their brand image and products at all. " < /p > < p > discount sales undoubtedly mean a drop in profits, and...
时尚女魔头The Devil Wears Prada(英文版).doc,The Devil Wears Prada Lauren Weisberger Acknowledgments Thanks to the four people who helped make it happen: Stacy Creamer—my editor. If you don’t enjoy the book, blame her . . . she edited out all the real