Reports that Kraft Foods' Post Cereal division developed an advertising campaign to relaunch its nabisco Frosted Shredded Wheat. Revision of Breakfast Made Right campaign; Change from acquisition of Nabisco Foods Co.ThompsonStephanieBrandweek
But in terms of their products, most were just a variation on the same theme. Heart-healthy versions of the popular corn and frosted flakes, Wheat Krispies instead of Rice, FRUITY Marshmallow Krispies. There were even variations of the standard "O" cereals with both banana and Orange flavors ...
Meanwhile, in Springfield, Illinois, a serious competitor in the cereal sphere was Charles William Post. Ever jockeying for shelf space and market share, the Postum Cereal Company he founded came up with rival products such as Post Grape-Nuts Flakes, Bran Flakes, Raisin Bran, Shredded Wheat, ...
Ingredients: 1 (15oz) can garbanzo beans, 1 (15oz) can black beans, 1 cup corn kernels (fresh or frozen/defrosted), 1 cup chopped carrots, 3 Tbsp olive oil, 3 Tbsp red wine vinegar, 2 tsp Italian seasoning (optional), salt and pepper. Directions: Rinse and drain beans. Toss all ...