2024 was hard for everyone in the industry. our dealers included. At our dealer meeting last summer, we committed to our dealers to have our -- that they have our support in both good and challenging times. We executed on that commitment by reducing dealer inventory while also providing addi...
Northland snowmobilers who own a Polaris sled will want to check the details on the "stop ride/stop sale" order that the company issued Tuesday. Polaris made their customers and dealers aware of a potential fire hazard involving 230,000 of their snowmobiles. The issue involves degraded fu...
MINNEAPOLIS(January 15, 2015) — Polaris Industries Inc. (NYSE: PII) today announced it has acquired the electric motorcycle business of Brammo Inc. In addition, Polaris is acting as a leading investor in a recapitalization of Brammo that enables the company to focus e...
While recreation was down for the eighth straight quarter, growth in crossover was a bright spot at over 25%, led by the Polaris XPEDITION. Feedback coming out of our dealer meeting in August was positive, with dealers appreciating our candor around the industry and our commitment to lower i...
dealers want to further reduce their inventory given higher per unit interest costs. Not surprisingly, this mix of lower retail and higher inventory has also resulted in elevated promotions across the industry to entice buyers. This is made worse by the number of OEMs dealing with heavy, noncur...