第四章：PlanningandStrategicManagement计划与战略管理 计划是管理的重要职能之一，本章对计划进行了系统的介绍。战略管理是管理学中的一门新兴学科，正日益受到企业界、理论界的重视。本章包括的内容主要有：基本的计划过程、计划的层次、战略管理的步骤。第一节：Thebasicplanningprocess基本的计划过程 Becauseplanningisa...
chapter 03 Planning and Strategic Management 《管理学》(双语)课程课件 PartIIPlanning Chapter３PlanningandStrategicManagement ChapterOutline I.AnOverviewofthePlanningProcessII.DeterminingtheOrganization’sMission andGoalsIII.FormulatingStrategyIV.FormulatingCorporateLevelStrategiesV.FormulatingBusiness-LevelStrategiesVI....
StrategicPlanningismakingdecisionsabout:•• •• Determiningtheorganization’smission;Formulatingpoliciestoguidetheorganizationinestablishingobjectives,choosingastrategy,andimplementingthechosenstrategy;Establishinglong-rangeandshort-rangeobjectivestoachievetheorganization’smission;Determiningthestrategiesthataretobe...
Strategic Planning:This is the big-picture view for the company. Here, you define the company goals. The goals must align with the overall mission, vision and values of the company. This process involves upper management, though you can bring employees into the discussion. Tactical Planning:Next...
Strategic planning allows the organization to become more proactive than reactive. Limitations Although strategic management brings many benefits to the company it also has its limitations: The costs of engaging in it are huge. The process is complex. ...
Strategic Management The Usefulness of Strategic Planning in Crisis ManagementChukuigweChukuigwe NwakaegoPhDBushwealth Journals
Integration and Transformation: From Strategic Planning to Strategic Management: Strategic Management in Shanghai Library (Institute of Scientific and Tech... This paper attempts to apply the strategic management theory to the subsequent shaping up of a readjusted strategic development policy for Shanghai...
The long term planning is strategic in nature and involves more than one year period and can extend to 15 to 20 years. Proactive planning develops appropriate courses of action in expectation of likely changes of environment. Managers who adopt proactive changes do not wait for environment to ...
Reprints and permissions Copyright information © 2002 Springer-Verlag Berlin Heidelberg About this chapter Cite this chapter Grünig, R., Kühn, R. (2002). The development of strategic planning and its integration into strategic management. In: Process-based Strategic Planning. Springer, Berlin, He...
aStrategic planning is a helping, educating, learning and supporting process, not merely a paper-shuffling activity among top executives. Strategic management dialogue is more important than a nice bound strategic-management document 战略计划是帮助,教育,不仅仅学习和支持过程,纸拖曳的活动在高级主管之中。