Since July, Pinterest has been testing app-install ads with about 100 smartphone-minded brands like Ibotta, Stash and Glu Mobile. Today, it’s rolling out that ad product, which is called Promoted App Pins, to all marketers. It will be available on the platform’s self-service system (Ad...
4. 需要第三方数据跟踪:目前pinterest合作的第三方adjust、appsflyer、kochava、tune、apsalar。 5. 广告层级:campaign-ad group-ads 6. pinterest目前可以投放的objective有四种:Build brand awareness、Boost engagement with your Pins、Get traffic to your website、Increase installs for your app 7. 出价:cpc出价...
4. Promoted App Pins Promoted App Pins make it easy for people to discover and download apps, directly from Pinterest. When someone clicks on a Promoted App Pin, they can download their new app — without having to leave Pinterest. Pinterest Ads Info Types: App Installs, Social Ads Ad For...
They only appear in the mobile app feed, and can be a really effective way to pique interest with a main image and follow it up with a full gallery. So you can show your most attention-grabbing item as the main image, and expand it into the full product range. Collections ads can be...
即对包含App icon和下载安装按钮的pins做付费推广。 Cinematic Pins 跟Promoted Video Pins类似,只是这个不是自动播放的。用户可以点击控制。 Ok,如何创建Pinterest Ads? 1)将账号转换为Business account或者创建一个新的business account 2)进入Pinterest的Home页面,点击Ads,选择你的广告目标: ...
Pinterest offers a suitable ad format for the promotion of an app: the promoted app pins. (Source: https://business.pinterest.com/en/ad-formats) Cinematic pins This advertising format uses video ads but without auto play. A cinematic pin contains a short clip, which is only played when...
App Install Pins are action-oriented ads you can use to drive app downloads for your brand. These Pins link to any Apple Store or Google Play app URL. Whenever someone clicks on an App Pin, they can download the linked app without even having to leave Pinterest!
Step 2: Create your ad.Once you create and log in to your account, go to Ads > Create ad. From here, you’ll be able to define the goal of your ad campaign. Pinterest’s objective include: brand awareness, traffic, app installs, and conversions. Select the most relevant objective bas...
其广告功能也非常丰富,比如,Reach & Frequency、Brand Awareness、Local Awareness有利于推动营销者业务或品牌知名度的增长;Website Clicks、Video Views、Reach & Frequency能够让潜在客户了解营销者的产品或服务;Website Conversions、Dynamic Ads on Instagram、Mobile App Installs、Mobile App Engagement能够帮助增加产品...
These Pinterest ads include a download button that links users directly to Google Play or the App Store for users to learn more about the product before downloading it. When you create a campaign for a Promoted App Pin, select, “App Install” as your campaign objective. ...