Alexa's success still surely locks out any other new entrant to the market, but Apple isn't new and it does come with the whole weight of the Apple ecosystem behind it. Even if you are an Alexa user, you are pretty likely to have an iPhone so you do already like Apple, and you a...
legacy lighting brand to make a strong smart home play with them, but we bemoaned the fact that they didn't work with any larger platforms at launch. The eventual addition of Alexa and Google Assistant voice controls was nice, but you needed to buy aC Reach plug-in hubto get them to ...
Alexa's success still surely locks out any other new entrant to the market, but Apple isn't new and it does come with the whole weight of the Apple ecosystem behind it. Even if you are an Alexa user, you are pretty likely to have an iPhone so you do already like Apple, and you a...