A proposed model of the organizational buying process for the hospitality industry. Journal of Hospitality and Leisure Marketing 3(3), 21--33.Clark, J. Dana & Knutson, Bonnie. (1995). A proposed model of the organizational buying process for the hospitality industry. Journal of Hospitality and...
(2003). Organizational memory: A new perspective on the orga- nizational buying process. The Journal of Business and Industrial Marketing, 18(2/3), 237-255.Eun Park, J. and M. D. Bunn (2003). "Organizational memory: a new perspective on the organizational buying process." Journal of ...
Managing risks in organizational purchasing through adaptation of buying centre structure and the buying process 来自 Elsevier 喜欢 0 阅读量: 127 作者:M Juha,J Pentti 摘要: Although risk issues have extensively been explored, studies on risk perceptions and risk management from a buying centre ...
Marketology organizational contribution (MOC) as a key component of marketology organizational architecture (MOA) and a consequential piece of the standard marketology canvas (SMC) is covered and explained practically in five sections: (1) Marketology or
. This would be the case of buying a certain brand of pasta at the supermarket while it is certainly not the case when it comes to choose which school is good for your kids. Given these four elements, for the purpose of the present study we refer to a bandwagon as a process of ...
Furthermore, [89] confirmed that the use of e-commerce had changed many operations in the business; it is not only changed the ways of selling, buying, and overall communication of business partners to change the business perspective from “production excellence” to “customer intimacy”. ...
ers in order to preserve high ethical standards.55 More recently we have had the Enron case.56 Employees kept buying shares in the firm for their retirement ac- A whistleblower ex- counts, unaware that a complex series of limited partnerships were creating fi- poses the wrongdoing of nancial...
The company avoided overpaying, instead buying money-losing mills from government owners in Trinidad and Mexico for about 10 percent of their construction cost, while convincing the governments to finance most of the purchase price. The company’s due-diligence teams consisted of operating executives...
(Miller1992). Information uncertainty is a type of environmental uncertainty that arises when managers’ limited ability to collect and process information about the external environment (Grewatsch and Kleindienst2017) makes it difficult for them to predict the outcomes of their decisions (Shi et al...
E. (2005). Are business students buying it? A theoretical framework for measuring attitudes toward the legitimacy of environmental sustainability. Business Strategy and the Environment, 14(3), 186–197. Article Google Scholar Thomas, T. E. (2007). Educating for sustainability: A double-edged ...