This report discusses the objectives, methodology, and key findings of the study. The main goal of the study was to compare the effectiveness of the different versions of the opt-out notice in communicating the
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Effectiveness of 'Opt-Out' Disclosures in Pre-Screened Credit Card Offers To gain a better understanding of consumer comprehension of opt-out notices in prescreened credit card solicitations, the Federal Trade Commission (FTC) co... M Hastak 被引量: 0发表: 2004年 ...