“I can instantly see how many customer visits it takes to acquire a new account, and then compare those numbers across Delhi vs. Mumbai. This kind of benchmarking helps us identify new opportunities for efficiency and monetisation.” As OLX’s sales productivity has improved, so also has ...
“OLX has been trying to execute Mahindra First Choice and CarNation sort of models with its offline move in the used car vertical. Essentially, it’s opting a franchise model where it would offer branding and open up supply and demand funnels to franchise owners,” says one of the sources ...
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