Indeed it's partly marketing, but still there's a lot of truth to be careful what you pour into your tranny. - Second, Nissan MAtic J is really, as you say, semi-synthetic Castrol Transmax J (or Import Multivehicle in USA) ATF, so exact equivalent is just that particular ATF. There...
I decide to replace the ATF for the first time on my 2002 Maxima and went to a local Nissan dealer to buy some Matic D ATF as specified in the service manual. The parts guy said he was out of the Matic D but I could use any Dexron III and save some money. He said they use ...