A WHOLE NEW WORLD: NIL Deals for High School AthletesScott, JoshMiller, RyanInterscholastic Athletic Administration
AJ Dybantsa’s recent NIL deal with Nike has propelled him into a new stratosphere of young athletes, marking a historic moment for NIL and setting a high bar for future high school stars. The 6’9” forward from Utah Prep, the top high school basketball recruit in t...
The 6-foot-3 edge rusher will stay at Thompson High School in Alabaster, where he has established himself as a gem of the 2027 recruiting class.NIL money has changed the recruiting landscape since July 2021, with donor-backed collectives able to broker lucrative deals for college athletes acr...
Along with their performance on the court, off-the-court performance has become important as well withname, image and likenessdeals compensating athletes. Taking home one of the most prestigious awards for high school basketball would certainly help raise the profile of playe...
Nicholas Lord:It’s definitely varied across the board for us in terms of the deals that we’ve been doing. We’ve done deals with a brand, they want to sponsor two to three athletes, and those athletes are bigger time, or a brand comes in and say, “Hey, we want to sponsor 10,...
OOFOS wanted to recognize the importance of practice teams within the college athletic sphere. NIL deals, the use of name, image, and likeness of athletes for marketing campaigns, have rapidly become a large part of promotional strategy across all collegiate sports. While many brands look to ...
With these changes, college athletes and some high school stars can monetize their names, images, and likenesses in several ways. Those include: Endorsement deals, including through their social media accounts, where they often have large followings ...
How College Athletes Are Making ‘Massive Decisions’ in the NIL Era Culture The Smaller Scope of Black Women Athletes’ NIL Deals Was Predictable Youth Ready or Not, High School NIL Is Here Culture College Athletes Are Using NILs As a Way to Give Back "From (a) brand can come...
A sports conference for mothers of North Texas high school athletes is scheduled for Saturday. The event aims to guide parents in understanding and navigating Name, Image, and Likeness (NIL) opportunities.Feb 1, 2025 Facebook Email Where to Watch ...
Lesser-known college athletes have also found a market for NIL deals with small and local businesses. Similar deals could find success in counties such as DeKalb, where high school athletics dominate the local sports scene. The benefits of NIL are obvious, even if it doesn’t grow to the le...