LeBron James, Serena Williams, Michael J. Fox, Tinker Hatfield, and more tell the untold stories behind the Swoosh’s most seminal kicks.
invested heavily in advancing the technology that made for better performance, something it would continue to be at the forefront of for generations to come. But more than function was the form: the Nike Blazer was an overtly branded shoe, with the swoosh taking up the whole side of the ...
WhileThe Last Dancetold the Chicago Bulls’ reign through a documentary lens, andWinning Timestrayed from the facts in portraying the “Showtime” Lakers era, director and actor Ben Affleck said his newest movie,Air, is somewhere in between. “This is not a documentary,” Affleck said at th...
It was great to team up with Jaron Albertin at Smuggler again on this project for Nike Football. Time Based Arts
Air Movie: The Story Behind the Logo For those who are unfamiliar with the name, Sonny Vaccaro was the man who managed to convince Nike to invest all the money they wanted to spend on several promising players on just the one. And so Nike finally signed a 5-year contract worth 15 milli...
With this model, the teal hue graces the entirety of the suede upper while the leather ankle liner has a deeper-hued teal ankle liner. The upper also features a completely smooth almost detail-less design that solely sees an embossing of the core Nike Swoosh logo. Contrasting the blue-...
Nike has already blessed us withsix different tonal colorwaysfor the Air Presto Ultra Flyknit, releasing this week. However, the Swoosh isn’t done yet with the silhouette as it’s also releasing a “Racer Blue/Midnight Navy” iteration of the shoe. The new and improved version of the popul...
‘Premium’ in all its ways, the sneaker features suede around the paneled upper, offset by a slight contrast in the waxed cotton laces, and also accented by a tonal leather swoosh at the sides. Subtle COMME des GARCONS branding is only apparent on the leather heel patch and insole, ...
their heel counters with Nike branding being reserved to the leather heel tab, tongue and miniaturized Swoosh which has become a familiar detail to the GTS model. The collaboration is expected to release late May of this year costing approximately $90 USD and will be available directly from...
With this model, the teal hue graces the entirety of the suede upper while the leather ankle liner has a deeper-hued teal ankle liner. The upper also features a completely smooth almost detail-less design that solely sees an embossing of the core Nike Swoosh logo. Contrasting the blue-...