Unlike the gist and narrative leaflets, this enhancement was incorporated into the one-page reminder letter and, therefore, might have had higher visibility. Although the change in the gradient was small (as was the effect on overall uptake), this intervention was also virtually cost-free and, ...
We don't need another lengthy narrative. It would be helpful if you could provide a summary sheet or 'plan on a page' to set out your overall aims, highlighting key changes between the June and October submissions. This should also include a crisp articulation of the tangible benefits to ...