multi-channel marketingomni-channel marketingMarTechcompetitive advantageconsumer behaviourshopping experiencebrand experiencebrand recognitionbrand perceptionThe goal of this paper is to outline the effect of new technologies in marketing on competitive advantage of the company. Sophisticated technology is ...
- Marketing. We first study the product and the sector. Then, we define a strategy to position the product. - Concept. We build a powerful idea that unifies all communication - New technologies. We work to apply the strategy and concept in innovative ways. ...
Using farm level programming we evaluate first whether farmers would adopt new technologies with higher fertilization levels. Secondly, we analyze the effects of the introduction of new marketing strategies and a public policy shift on farm level incomes and adoption. Finally, for an adverse rainfall...
aA market entry timing model for new technologies 市场词条计时的模型为新技术[translate]
Experiential marketingCustomer valueInternet of Things (IoT)Augmented and Virtual Reality (AR/VR)AI and robotsNew technologies such as Internet of Things (IoT), Augmented Reality (AR), Virtual Reality (VR), Mixed Reality (MR), virtual assistants, chatbots, and robots, which are typically ...
A lexicographic utility function was used in which these primary objectives of the farmer are first satisfied and then profits are maximized. According to the model new technology would be introduced even without the marketing strategies. However, the marketing strategies accelerated the technology ...
it has gradually realized customized services by using big data, Internet of things and O2O. In the face of such a change, Xu Hui, deputy general manager of Shanghai Polytron Technologies Inc Information Center Marketing Center, said: "whether it is electricity supplier or entity, in fact, it...
Advancements in renewable energy technologies are shaping a sustainable future. Innovations like smart grids and energy storage enhance reliability. Moreover, policies and global cooperation drive adoption. A transition to cleaner energy promises environmental benefits and resilience. Above all, businesses, ...
The fission and subdivision bring unlimited possibilities to the new marketing of enterprises. Why do these new technologies bring about changes in marketing? The core is that they diverge the eyes of our marketing group and change the way of communication, working style and even life style of ...
We help non-profits and professional service providers employ new technologies to make marketing more efficient and effective.