The article previews Facebook's new advertising products in 2012 including Timeline and mobile advertisements.GeronTomioForbes.com
Here are my summary observations, and 15 new Facebook advertising statistics I pulled out of the report, and some of my comments in parentheses: Facebook Dominates Attention (and thus Advertising) In an average month, 1.28 billion users are active on Facebook(Open Link in new window) In an...
The reason this is smart is because that post will get shared more on Facebook since you’re getting lots of engagement on it. So it’s like free Facebook advertising without the “Sponsored” link on it. Here’s what an embedded post looks like. Please leave a comment on the post an...
In this episode of Shopify Masters, you’ll learn from a marketer who broke through stagnating revenue growth by translating his ads into different languages.
Facebook is launching a new PR campaign that highlights how small businesses rely on personalized advertising to help their businesses grow from...
There’s a lot to keep in mind when running a successful Facebook advertising strategy, including Facebook’s required dimensions, file types, and file sizes for each ad format. When creating Facebook ads for your business, you’ll want to stick to the recommended character counts and image...
The campaign titled “Good Ideas Deserve To Be Found” shines a spotlight on several advertisers that have developed their business on Facebook and Instagram, such as Houston-based handbag brand House of Takura. The campaign will include TV, radio, and digital advertising. ...
Facebook is ramping up its new tightened restrictions on political advertising. About a year after the company first introduced its tools toincrease "transparency"around political ads in the U.S., Facebook is expanding those rules worldwide. ...
This paper examines three consecutive new media advocacy campaigns that used communication channels such as mobile SMS, Facebook and online advertising to promote tobacco control policies. It includes some of the lessons learned, such as the pitfalls of relying on viral growth as a strategy for ...
New research from North Carolina State University offers insight into why Facebook's targeted advertising can sometimes be more like a wild pitch. Researchers already knew Facebook creates interest profiles for users based ...