最后,计算Net Promoter Score。方法是将“推广者”的百分比减去“贬低者”的百分比。公式如下:``NPS = %Promoters - %Detractors`NPS值的范围是-100到+100。如果所有顾客都是贬低者,那么NPS值会是-100。如果所有顾客都是推广者,那么NPS值会是+100。通常,一个积极的NPS(即,高于0的NPS)被认为是好的。NPS...
NPS (Net Promoter Score 淨推薦值)是一種衡量顧客滿意度、忠誠度和使用者體驗的指標,透過這一個問題來計算:「您有沒有可能推薦[公司/品牌/產品/服務名稱]給朋友或同事?從 0 到 10 的等級。」 NPS問卷範例 根據評分,將顧客分為三類: Promoters (推廣者) 分數 9 ~ 10,是忠誠度高、常回購、常向他人推薦你...
Promotersrespond with a score of 9 or 10. These are typically loyal and enthusiastic customers. Passivesrespond with a score of 7 or 8. They are satisfied with the service, but not enough to be considered promoters. Detractorsrespond with a score of 0 to 6. These are unhappy customers who...
Net Promoter© Score (NPS) Question Highlight Question Signature Question Video Response Question Unmoderated User Testing Question Tree Testing Question Advanced Questions Pre-Made Qualtrics Library Questions Formatting Questions Formatting Answer Choices Page Breaks Response Requirements & Validation...
2. How do you calculate net promoter score? To calculate NPS, you want to use this formula: NPS = %Promoters – %Detractors. The NPS results can be negative or positive, with -100 being the lowest NPS score and +100 being the highest. If you have a negative NPS, it means that detr...
客户净推介值将客户分为三类:推介型客户(promoters)、消极满意型客户(passives)和贬低型客户(detractors)。NPS=P(推介型客户的百分比)-D(贬低型客户的百分比)。经过25年的研究,弗雷德的团队发现,有很高客户忠诚度的公司通常能以竞争对手两倍的速度提高利润。这也就是为什么口碑营销如此受到重视的原因。当客户感到自己...
10或9的受访者被称为“推荐者”(Promoters,说好话的);8或7的受访者被称为“被动者”(Passives);而0到6的所有受访者则被称为“贬损者”(detractors,说坏话的)。然后,统计出这三类人各自在整个样本中所占的百分比,最后用推荐者所占的百分比减去贬损者所占的百分比,就得到一个“净推荐值”(net promoter ...
How to Calculate Net Promoter Score In order to calculate your Net Promoter Score, you first need results from a Net Promoter Score Survey. Once you have the results from that survey or series of surveys, you will be able to categorize your respondents into promoters, passives, and detractor...
How to Calculate Net Promoter Score In order to calculate your Net Promoter Score, you first need results from a Net Promoter Score Survey. Once you have the results from that survey or series of surveys, you will be able to categorize your respondents into promoters, passives, and detractors...
例句 释义: 全部,净推荐值,净推荐分数,净推介值 更多例句筛选 1. Companies calculate their Net Promoter Score by subtracting their % Detractors from their % Promoters. 公司计算的净启动分数减去其%,反对者从他们%推动者。 blog.sina.com.cn© 2024 Microsoft 隐私声明和 Cookie 法律声明 广告 帮助 反馈...