MARKETING-INTERACTIVE has reached out to Shiseido and Cruz for comment. Separately, Shiseido Malaysia took consumers down Tokyo Ginza Street with its latest VR experience last September Through a 360 digital experience, customers were able to immerse themselves into the world of Shiseido and its ...
Indianapolis, August 15, 2011- Slingshot SEO, the company dedicated to providing digital relevance for deserving brands, has named tech veteran Don Kane as Chief Operating Officer. Kane’s appointment follows last week’s announcement ofJay Love as Slingshot SEO’s CEO. “Adding Don to our team...
It can induce positive affective responses (Henderson & Cote, 1998) and shape brand image and reputation (Foroudi et al., 2014). Logos may have an important positive effect on the target publics’ commitment to the brand and on company performance (Park et al., 2013, Sääksjärvi et...
In other cases, your name can't be misleading or too similar to another existing business; you need to acknowledge the significance of intellectual property. It can't imply that your company is part of the federal government. Certain words, like FBI or CIA, are off-limits (for obvious reas...
Bank of America Private Bank is a division of Bank of America, N.A., MemberFDICand a wholly owned subsidiary of Bank of America Corporation (BofACorp.). "Bank of America" is the marketing name for the global banking and global markets business of Bank of Ame...
What are a few company names that come to mind when you think of a provider (agency, consulting firm, tech firm, etc), who can help build a fairly complex online financial application process with a very customer-centric and mobile-...
The perfect choice for a digital marketing brand or any type of online marketing and advertising service company. The name elocity, a play on the word'Velocity', implies speed and signifies that things would get done quickly. Don't hesitate to buy this catchy marketing domain name to begin ...
(TLD). If you’re coming up with a company name from scratch, it also needs to be available for you to choose as a domain. This article will provide you with actionable tips to help you pick the best domain names. We’ll cover everything from how to find alternatives if your ...
As a business owner, you likely have a strong vision of the values of your brand. You may have even developed a mission statement or set of values. Consider how your warehouse name can express your values and goals as a company. Family name Many businesses are passed down from generation ...
Advertising and marketing industry veterans in India reveal the fun stories behind their company names.(Unsplash) A company’s name is the foundation of its entire identity. A lot of grey cells (and sometimes, money) is spent on coming up with the perfect name for a business. I...