Using Appier’s AI technologies, MSIG Mingtai Insurance successfully enhanced its customer needs across all stages of the customer journey and identified three distinct major customer segments during the launch of the new UBI product to target and differ
AI SaaS company, Appier and Mingtai Insurance (Mingtai), of parent companyMitsui Sumitomo Insurance Group(MSIG) supercharges digitization with AI-informed analytics from Appier. Born with a customer-centric approach to insurance, MSIG Mingtai Insurance cracks the code on their marketing campaigns...
MSIG Mingtai's existing policy management system is no longer able to support the company's business growth, and, as a result, the insurer sought a fully scalable and upgradable software solution to support its multi-channel sales, improve its operational efficiency as well as help it keep pace...
MSIG Mingtai's existing policy management system is no longer able to support the company's business growth, and, as a result, the insurer sought a fully scalable and upgradable software solution to support its multi-channel sales, improve its operational efficiency as well as help it keep pace...
明台產物保險於1961年成立、是臺灣最早成立的保險公司之一,明台於2005年加入世界前十大的三井住友海上集團(MSIG),成為國際保險集團的成員。六十年來,明台持續深耕臺灣市場,提供客戶安心與安全的保障,並配合集團的經營理念及策略方針,透過多樣化的保險商品與綿密的服務觸角延伸至各地,致力能成為最貼心的國際產物保險公司。如...