Mother dairy a very penetrative pricing strategy. Since its suppliers are farmers and cooperatives and needs to support them, milk prices change with inflations and certain amount of fluctuations are visible in Mother Dairy milk prices. Mother Dairy also maintains a differential pricing strategy in i...
Price, Place, and Promotion of Mother Dairy. Mother Dairy is a subsidiary of its parent company, the National Dairy Development Board (NDDB). It is associated with the food and beverage industry as it deals in dairy products and food processing. ...