J. (2008). The sociocultural model of public relations/ communications management practice: A critical-cultural perspective. International Journal of Strategic Communication, 2, 54-73.Ristino, Robert J. (2008). The sociocultural model of public relations/communication management practice: A critical-...
The International Encyclopedia of Communication || Co-Orientation Model of Public Relations W Donsbach 被引量: 0发表: 2008年 Discrepancy Between Korean Government and Corporate Practitioners Regarding Professional Standards in Public Relations: A Co-Orientation Approach This study examines the perceptional ...
Public Relations in Asia Pacific: Communicating Effectively Across Cultures Public Relations in Asia Pacific reflects the growing professionalism in the practice of public relations in the world's fastest expanding economy. It is a carefully drawn road map, both strategically and tactically, for all ma...
tions and Community Toward a Praxis-oriented Model of Public Relations and CommunityToward a Praxis-oriented Model of Public Relations and CommunitySmith, Michael
, CGTN anchor Wang Guan says China promotes a new model of international relations by being a creator of global public goods, a driver of growth and development, a builder of consensus and a champion of equality. The article reflects the author's opinions and not necessarily those ...
doi:10.1080/00228958.1981.10518309CharlesConroyInformaworldKappa Delta Pi Record
摘要: At the beginning of the 21st century, it seems that the debate among the public relations practitioners and academics about the need for incorporating systematic evaluation and scientific research into the public relations program is finally over. After the years of strong...
A. (1977), Components of a model public relations program. New Directions for Community Colleges, 1977: 1–9. doi: 10.1002/cc.36819772003 Author Information † William A. Harper, vice president for communications of the American Association of Community and Junior Colleges, is editor of the ...
A focus on behavioral change is at the core of Pat Jackson's model of public relations. According to Jackson, the process of changing the public's behavior happens in five steps: (1) building awareness, (2) developing a latent readiness, (3) a triggering event, (4) engaging in intermedi...
First, a more explicit attempt is made to model the reciprocal (i.e., feedback) relations between work and family life. Second, a distinction is drawn between proximal and distal predictors of work-family conflict. Third, the relations between work-family conflict and role-related affect have...