and many more, sharing over 18 exclusive predictions with valuable insights into what's shaping the app and software development industries in 2025. Will AI automate more developer roles? Will it finally bridge the gap between innovation and practicality? Or will AI's momentum face new challenges...
App Monetization During the Holidays: Choose Your Bidding Partners Wisely The holiday season always is a huge opportunity for publishers and app developers to make the best returns from their ad inventory. Advertisers and their DSPs typically rely on the last three months of the calendar year to...
During the 2017 holiday season, $35.9 billion was spent via mobile devices — a record-setting 33.1% of online holiday revenue. Mobile also accounted for 52% of traffic to retail websites during the holidays. (Adobe Digital Insights, 2018) ...
mobile app development roadmap. So, whether it’s a simple front-end change such as the placement of your CTA button or a complete overhaul of your search algorithm, testing will ensure you have answers on how to make your in-app experience more comfortable. Here’s how you can leverage ...
targeting a Day-0 ROAS of 100% that involved breaking even from the onset.The solutionOptimizing ad performance with Pangle's IAA VBO solutionTo achieve their ambitious objective, Game District implemented a streamlined strategy with Pangle's IAA (in-app advertising) VBO (Value-Based Optimization)...
12/8/2023: Comcast to Hike TV and Broadband Rates (Yes, Again), PCMag I wrote a new version of a story I’ve already written for three clients over the past four years: in November of 2019 at Fierce Video, now Stream TV Insider; a year later for Forbes; and then in in December...
Short message service (SMS) marketing involves sending promotional messages, offers, or updates directly to customers' phones. It's effective for reaching a wide audience quickly and has high open rates. But it's also often considered a nuisance by many recipients, especially is messages are sent...
On the other hand, a local SIM will probably give you better rates on your calls and data. So, if you plan to be in one country for a longer period, then a local SIM could save you a lot in data charges. If you're travelling in Europe, a local SIM is likely to give you free...
If you’re familiar with LINK, you know that the technology we’ve developed allows lawyers to efficiently work on mobile devices like iPads and smartphones while maintaining the high security and privacy needed to manage sensitive legal documents. During development, we needed to integrate our a...
1. Standard pay-per-use local call rates (including for calls in excess of Mobile Plan bundle or for 1800 Toll Free/1900 Premium Service numbers) (minutes are calculated as follows for each call: an initial block of 1 minute followed by subsequent blocks of 6 seconds rounded to the nearest...