important for understanding how the AR app can foster a close and intimate consumer-brand relationship, rather than the transactional and utility-oriented relationship that might be more dominant when using AR in shopping centers and other public environments (e.g., Dacko, 2017; Olsson et al., ...
By extending today′s unmodified cloud to a second level consisting of self-managed data centers with no hard state called cloudlets [9]. Applications that are both compute intensive and latency sensitive such as augmented reality, cognitive assistance, or face recognition and navigation for emerging...
improving user experience is even more critical to create competitive advantages for your app. Adopting app-linking standards into apps can offer your users a more seamless shopping experience. App linking gives every page in the native app a unique link so that the user can click on ...
The argument here usually centers on thedata provided by Erik Runyonfor the University of Notre Dame’s website. This data shows that only 1.07% of visitors clicked on slides in the featured marketing banner carousel. Viewing a slide was not enough to count as an interaction. Users had to ...
Just a stone's throw away from the hotel, you'll find Great World City Shopping Centre, a sprawling mall with a diverse range of local and international brands. For unique and stylish furniture pieces and home decor, Journey East is a must-visit, offering a curated selection of vintage ...
as usefulness (Kim et al.2016), ease of use and personal connection (Newman et al.2018), and utilitarian and hedonic benefits (Stocchi et al.2018). In terms of the willingness to re-purchase via the app and other mobile shopping changes, Kim et al. (2015), Wang, Xiang, Law and Ki...
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Farah et al. (2019) suggested that the perception of interactivity enhances consumer experiences overall and satisfies expectations of interactive virtual services within the online shopping context. In the case of multi-sensory interactive tools in VTO services, such services provide a 3D model ...
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In recent years, mobile payment has sprung up in major Chinese cities as a preference over cash and cards when people buy goods or services from various businesses ranging from street vendors, supermarket chains to fancy shopping centers.