Three important book of Michael E Porter :Competitive Strategy:Techniques for Analyzing Industries and Competitors;The Competitive Advantage of Nations and .迈克尔. 波特 的“战略三部曲”是:竞争战略:行业和竞争对手分析法;国家竞争优势;以及 。 A.竞争优势:创造并保持优秀绩效 Competitive Advantage:Creating ...
Michael E. Porter Competitive Strategy Techniques for Analyzing Industries and Competitors 2 下载积分: 3000 内容提示: Industry Evolution 183 mium wines and selling them in regional markets. There was little advertising or promotion, few firms had national distribution, and the competitive focus of ...
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Competitive strategy: Strategies model by Michael PorterB. Elodie
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aCompetitive strategies developed out of the work of Michael Porter. His framework suggests that managers can choose from among three generic strategies. Porter’s major contribution has been to carefully outline how managers can create and sustain a competitive strategy in order to earn above-average...
作者:Michael E. Porter 出版社:Simon & Schuster 语种: 英文 尺寸:15.5*23.4*2.4cm 装帧:平装 页数:396页 ISBN(咨询特价) 内容简介 “竞争战略”是由当今全球战略权威,被誉为“竞争战略之父”的美国学者迈克尔177174波特(Michael E.Porter)于1980年在其出版的《竞争战略》( 《Competitive Strategy》 ) 一书中...
迈克尔. 波特 的“战略三部曲”是: <br/> Three important book of Michael E Porter : <br/> A、竞争战略:行业和竞争对手分析法<br/> Competitive Strategy:Techniques for Analyzing Industries and Competitor