If you want to stay ahead of the curve, edge out the competition, and—most importantly—drive value for your potential and existing customers, you need to set the right metrics for your business and track them diligently. Product managers use product metrics to: Understand which features are ...
tech is and how product managers can go about exploring it. In the past, we have shared some wisdom regardingprivacy policiesand non-industry-specificbest practices for PMs. However, this time we will go over the basics of the what and why to keep in mind when managing a FinTech product...
A customer satisfaction score provides a measure of quality for your service or product. Customer survey data results guide this metric. The Center for Business Practices outlines this as a score on a scale from one to 100. The product or service should do what it was meant to do and satis...
Product managers care deeply about the engagement of their users. After all, engagement is an indicator that their product is providing value to users. Of course, engagement can be measured in many different ways. One of the most important qualities of a successful product is thatusers find wha...
Here are thewebsite engagement metricsproduct managers need to keep an eye on: 7. Monthly active users (MAU) Monthly active users (MAU) is the number of people who engage with your product or website each month. For many teams,active usersis the top growth KPI for measuring the health ...
Their leading metric, therefore, is whether customers find LinkedIn makes it easier for them to network, learn and increase their productivity. As such, LinkedIn product managers will constantly review net promoter scores, engagement rates, feature usage and customer behavior when using LinkedIn to ju...
Without such metrics, product managers are forced to rely on educated guesses when deciding which products or features to prioritize. As Product Director Paul Yokota explains in a podcast episode on This Is Product Management, a PM’s intuition is valuable, but gut instinct should be applied in...
We (product managers) act as clinicians: interpreting the data and digging for real-world reasons why discounts have increased, or why the product mix has shifted, or why sales to retirement communities are suddenly accelerating. The “why” that we derive from product metrics is a combination ...
Throughput is a powerful metric for project managers, enabling them to accurately analyze their team's productivity. By measuring the number of tasks, features, etc., completed within a set timeframe, managers can gain clarity on the workload of their team members as well as pinpoint areas th...
Toward a better comprehension of Lean metrics for research and product development managementInfantsThis paper presents a compilation and empirical survey-based evaluation of the metrics most commonly used by program managers during product development management. This work is part of a bigger project of...